About the Role
We’re seeking a motivated Sales Representative to drive on-farm sales across Western Australia. You’ll promote a globally respected brand, develop trusted relationships with farmers and contractors, and deliver practical solutions that boost farm performance.
You’ll have the autonomy to plan your days and the backing of a collaborative, supportive team. This is an outcome-based role, no clock-watching, just results and teamwork.
Key Responsibilities
- Grow market share by identifying new business opportunities and securing new customers.
- Promote and sell premium agricultural machinery directly to farmers and contractors.
- Manage the sales process from lead generation to delivery and aftersales support.
- Conduct on-farm visits, product demonstrations, and equipment trials.
- Maintain accurate sales and customer data using CRM tools.
- Collaborate with the national sales team to achieve shared goals and exceptional service.
- Travel regularly throughout the region (approx. 40% of the time).
About You
- Experience in agricultural sales.
- Strong customer service focus and ability to build lasting relationships.
- Commercially minded with a proactive approach to new business development.
- Confident communicator with strong presentation and negotiation skills.
- Tech-savvy and comfortable using CRMs and digital sales tools.
- Self-motivated, organised, and willing to travel regularly across regional WA.
- Current driver’s licence required.
Why Join?
- Competitive salary package with company vehicle, phone, laptop, and tools of the trade.
- Flexible, outcome-based environment. Manage your time and priorities your way.
- Supportive team culture where collaboration is key. No one’s left on their own.
- Regular four-monthly reviews (via an external provider) to ensure ongoing job satisfaction and development.
- Career growth with a global, innovation-driven brand.
Apply Now by submitting your CV through the Apply button or contact Luke Cuthbertsin on (08) 8201 9999 to find out more. Ref No .: LC10432
Applicants must have full rights to work in Australia.
The Lucas Group
For over 30 years The Lucas Group has been providing agricultural industries in Australia with executive search, recruitment, and human resources consulting services.
Find out more about us or upload your resume: www.lucasgroup.com.au
